01
Identity
Whether AI systems can correctly identify your company as a distinct, real-world entity.
AI Agent Readiness
Make your website visible to AI agents
Most websites are invisible to the AI agents your buyers are starting to use. We measure exactly how invisible, then fix it.
The problem
Your website was built for humans. Your next million visitors are not human.
ChatGPT, Perplexity, Claude, and Google AI Overviews now research products, compare options, and complete transactions on behalf of users. They read your site differently than a human does.
Most B2B websites have substantial portions of their commercial content hidden behind JavaScript that AI crawlers don't execute. The site looks great in a browser; to an AI agent, half of it doesn't exist.
This is a measurable, fixable problem. We measure it, then we fix it.
Framework
The Machine-First Architecture framework
AI agents read your website differently than browsers do. Most don't execute JavaScript, and each operates on a different time budget. Machine-First Architecture is a four-pillar framework for measuring what these agents actually see and closing the gaps. Authored by Web Performance Tools co-founder Slobodan Manić.
02
Structure
Whether your commercial content is visible to AI crawlers or hidden behind JavaScript.
03
Content
Whether your content is dense enough to be extracted and cited by AI systems.
04
Interaction
Whether AI agents can actually take action on your site.
Services
How we work with companies
01
Agent Readiness Audit
A two-week, specialist-led diagnostic of your website's visibility to AI agents across all four pillars.
From $12,500Learn more
02
Implementation Sprint
Your team implements with our oversight, or we implement for you. Either way, the audit's findings get shipped.
From $15,000Learn more
03
Agent Readiness Monitoring
Automated weekly validator runs, monthly trend reports, regression alerts, and named specialist access.
From $2,500/moLearn more
Team
Built by people who've shipped this work for 15+ years
Web Performance Tools is led by Kevin Henrikson (CEO), with Slobodan Manić leading the Machine-First Architecture service line. Slobodan is the former CTO of Search Engine Journal, author of the Machine-First Architecture framework, and host of the No Hacks podcast.
Get started
Find out how visible you are to AI agents
Free Agent Visibility Check. No commitment required.